Skip to main content


Mumu Fresh A Sovereign Spirit

Grammy-nominated singer Mumu Fresh joins Jemele to discuss her career as an independent artist, her journey into music, and she intertwines her activism with her music. She also shares how she handled the overwhelming reception to her highly-acclaimed performance on NPR’s Tiny Desk Series, and how that performance impacted her career. She also reveals the origin of her name, and the role her family’s influence played in her pursuing music. Also, Jemele shares her thoughts on the recent deaths of Queen Elizabeth II and rapper PnB Rock.

Featuring the art of El Kuumba

All year we will be featuring the art of El Kuumba, esteemed visual artist and Father of MuMu Fresh.

This month we celebrate Woman’s History Month with an offering titled “Getting Ready for the Pow Wow” from the year 2000. This depiction of Mumu and her sister has gorgeous detail, with vibrant orange hues and frosty blues that allow that sisterly love to light up the canvas. This piece is a must-have to start your El Kuumba collection!

Visit us each month to pick up the latest merch from MuMu Fresh and new pieces from El Kuumba!!

Regular price$20.00

Buy Now!

North Start Wins Urbanworld Film Festival Award

Thank you @urbanworldff Urban World Film Festival for awarding us with the BEST MUSIC VIDEO award for 2021! We love and appreciate you for recognizing all the hard work that went into making this happen! Thank you @djdummy @dsmoke7 @meccafilmworks @tl.benton @mikeyyeye @mik_mccormack @keepersvintage @lola.will20 @jaya_lastrapes @nyah.ariel @steelebeautifulmua @charlenebrown1 @djenigmo @7gbumin @quiltsbyveronica

New Cover for B-Boy Document

The summer of issue of B-Boy Document magazine stars the grammy-nominated Mumu Fresh as one of our cover stars.

Plus Immortal Technique, TrueMendous, Jay Quan The Historian, Eff Yoo & Spit Gemz, The Nextmen, Dagha, Ayatollah, DJ Pandemonium, J Scienide, Substance 810, Bodega Bamz, Osbe Chill, Blak Madeen, C-Doc, Spit Slam Records, Kit Glover, Evidence, DJ Z-Trip, Cee Knowledge and more artists will be added.

Find out more